Our Vision

Our vision is to transform society’s understanding of the importance of the senses of smell and taste, and, through doing so, transform the lives of those affected by smell and taste disorders.

Our Strategy

Fifth Sense’s strategy is to address the lack of understanding within society of the role that the senses of smell and taste play in our lives, a major reason for the lack of appreciation of the impact that disorders of these senses can have on those affected.

We seek to play a leading role in educating society on the importance of the senses of smell and taste to our lives.  Through this we can engender better awareness of the serious consequences of smell and taste disorders, demonstrate the need for better education amongst the medical profession, greater availability of medical services and the need for further research into such conditions and their treatment.